This is my post-Super Bowl tradition: I rush online after the game and find the ads we didn’t get to see here in Canada. Inevitably it’s a sad search because, let’s face it, there are some great ads out there, but there are a lot more terrible ones from companies who have products to shill, but no great concepts to sell them with.
To save you wonderful readers the trouble, here are a few of my favorite ads from this year’s Super Bowl. Doritos clearly scored a lot of touchdowns, excuse the pun, but I also loved the Audi, Pepsi Max, NFL, Motorola, to name a few, and the big trailers that debuted (even if Chris Evans as Captain America kind of repulses me).
Doritos: The Best Part
Audi: Release the Hounds
Pepsi Max: Love Hurts
NFL: Best Fans Ever
Motorola: Empower the People
Doritos: House Sitting
Volkswagen: The Force
Captain America: The First Avenger
Pirates of the Carribean: On Stranger Tides – Extended
Transformers: Dark of the Moon