Four Canadians are among the 29 semi-finalists in the running for the Doritos Crash the Super Bowl competition, which has a grand prize of $1 million dollars and a dream job with Universal Pictures, and they have just one week left to see if they make it into the top 10.
More than 4,900 ads were submitted from around the world, including 29 countries. The top ten finalists will be named on January 5, and of course I’m rooting for at least one of our Canadians to make it into the top ten. Those final ten will be picked by a judging panel that includes advertising pros, Doritos staff, and actress Elizabeth Banks, who makes her directorial debut with Pitch Perfect 2, which is the kind of film that the winner could end up working on with the dream job at Universal Pictures.
The contest invited would-be advertising directors to create a 30-second ad for Doritos that would run during Super Bowl XLIX, with the video that gets the most votes winning the final prize and job opportunity.
Here are those four Doritos Crash the Super Bowl finalists from Canada, and you can still vote on the semi-finalists at doritos.com. Personally, I’m a big fan of “When Pigs Fly”, but “Thief Catcher” is a close second.
“When Pigs Fly” by Graham Talbot, Canada
“Thief Catcher” by Johan A. du Toit, Canada
“Selfish Sneezers” by Devon Ferguson, Canada
“Wish Upon a Dorito” by Matthew Shoychet, Canada