“It’s always been hard for independent film, always,” Redford said in the interview. “A movie that costs over $100 million will maybe spend $40 million just to promote it for one weekend–an independent film can’t afford that, so it has to rely on other means–the [Sundance] festival is one of them.”
This year’s Sundance Film Festival runs in Park City Utah from January 20 to 30. Visit www.sundance.org/festival/ for more on the event, or head over to www.sundancechannel.com for more on the Sundance Channel.
For more videos from Sundance visit www.sundance.org/videos/.
Photo courtesy www.sundance.org.